Hamilton’s Ecommerce Success Stories

The world of retail has changed.  Retail was once confined to a physical store, but now Hamilton-based retailers sell to customers all around New Zealand, and even the world, through the power of ecommerce. Fifteen years ago, way back in 2006, I was privileged to be in a small group a young entrepreneurs who were taken on a personalised tour of Torpedo7’s warehouse in Melville, by Co-founder Guy Howard-Willis.  He told us how Torpedo7 had begun from his son and Co-Founder Luke’s…


The Secret Weapon for Measuring Google Ads Results

If people are searching for your products or services online, running Google Ads campaigns is a no-brainer. But there’s a little-known secret to getting better measurement of Google Ads results that few businesses are using.  Google processes approximately 75,000 search queries every second! That equates to 6.5 billion searches every day, or 2.5 trillion searches each year.   As you’ll already know, nearly every time one of…


How to Rank #1 on Google

When people search online for your products or services, you want your website to be found easily.  But what does it take to rank #1 in Google? I’ve lost count of the number of times a business owner or general manager has asked for my advice regarding, “How do we get our website higher in…