Urban Homes Had a Reputation to Build

Urban Homes, a Hamilton housing company, were launching a new show home and needed to get people to know about it.  When we started working with them Urban Homes was not a well-known company.  They had a new website, and needed to get it found by people searching for “show homes” or “builders” in Hamilton.

What We Did

Urban Homes hired us initially for SEO. Their new website (built by another company) looked beautiful, but had some problems in the code that was causing issues with Google.  We worked with the developers of their new website to fix problems in the code and make other adjustments on the site.  We then started to build the site’s authority for the keywords Urban Homes wanted to rank for.

We provide coaching for their Facebook marketing and have assisted them in developing a large Facebook following.

Recently we undertook some expansion work on their website, building a new “House and Land Packages” section.  The house and land packages are driven from an easy-to-edit database that they can manage in the admin section of the website.  This enables Urban staff to easily load new house and land packages into the website, with images, brochures downloads and even custom videos if they wish. They can mark a listing as “under contract” or “sold” and this shows up nicely on the website. The system is very easy for website visitors to navigate around too.

(And way back when Urban first began, we also created their logo!)

 

The Result

We have achieved very high rankings for their site, especially on their most lucrative (and competitive) keywords.

Search engine traffic is the largest source of traffic to their website each month.

Their show homes have been a huge success and they have become one of the most sought after and well-known building companies in their area.

Services Provided

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