Flood Roofing is a trusted roofing company based in Kerikeri, serving homeowners and businesses across Northland. Known for honest service, transparent pricing, and expert craftsmanship, they offer everything from new roof installations to spouting, roof replacements, and custom pole sheds.
Despite their quality work and reputation, their online presence didn’t match the strength of their business.
The Challenge
- Attractive but ineffective website: The site looked good but was not SEO-friendly.
- Invisible for key searches: Even the most important phrase — “Roofing Kerikeri” — didn’t return Flood Roofing on the first page of Google.
- Competitive local market: Other roofing companies were capturing the search traffic — and the enquiries that came with it.
- Paid ads with room to improve: Advertising was underutilised and not delivering consistent, affordable leads.
Flood Roofing wanted to be easily found by locals searching for roofing services and to ensure their website actually worked as a lead-generation tool.
